Beauty That’s Yours
Loving ourselves just the way we are comes easier to some than others…
and Ramadan is a time to get that state of love of both ourselves, and those around us.
Victoria’s Secret was on a mission to create an equity campaign that expressed the brand’s message to women all over the region to find the beauty within.
We created a series of photography to showcase the products that ranged from an exclusive collection of satin loungewear and the top-selling range of beauty products - The Bombshell Oud collection.
These images were coupled with two main campaign films, one focused on purely on equity, while the other focused on lower funnel and conversion by highlighting the apparel collection and models.